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“Influencers shouldn’t go in with the mindset we’re just going to comp all their stuff on a first meeting,” he told The Post.
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But Curcio isn’t keen on them demanding free food. His deli, which has gone viral for creative, mouthwatering heroes, gets more than its fair share of influencers popping in for pics and reels of the melty mozzarella creations. TikTok influencers are changing the fates of NYC restaurants A ton of people are just out there trying to take advantage of these restaurants.” “I imagine that a lot of people would just start accounts expecting free things. “The space is a lot more saturated” now than when Alexa Matthews started nearly a decade ago, she told The Post. Those who have been amateur restaurant reviewers for years say the new generation is uniquely shady. “ made their brands into businesses based on fraud.” Brooklyn Chop House owner Stratis Morfogen is quick to call out fakers who ask him for comped meals. “I personally call BS on them all the time … A real journalist or blogger would never ask for a free meal,” Morfogen said. He believes that roughly 1 out of 3 claiming to be influencers are hucksters faking their success with bot followers, automated likes and other gimmickry that make them appear more popular on social media than they really are.
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Getty Imagesīut Morfogen said that many of those hustling for free grub - he gets roughly 200 requests each year - are just frauds. But the foodies are getting greedy, owners say. Of those, 55% went to a restaurant they saw on the app “simply because the food looked appetizing.” There’s an apparent inconvenient truth that many restaurants need food influencers to promote their businesses. A 2021 report by the advertising agency MGH found that 36% of TikTok users patronized a restaurant after seeing it in a TikTok video. TikTokers and Instagrammers are increasingly influential in the restaurant space. While the bold strategy works for him, not all restaurants can afford to have such a strict policy. “We say no to influencers more than we say yes.” “People want to get a free meal on a Saturday night for four friends,” Brooklyn Chop House and Brooklyn Dumpling Shop owner Stratis Morfogen told The Post with a sigh.
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Some are daring to tell supposed social media stars to take their follower count and shove it. Chefs, restaurateurs and servers are getting fed up with bossy influencers and their insatiable appetite for freebies. It’s ‘hot chubby girl summer’ and I refuse to cover up my body Jake Paul rips ‘incomprehensible’ President Biden, supporters over inflationĪmazon treats influencers to spa treatments and surf lessons at luxury resort Jennifer Aniston trolled as ‘nepotism baby’ for calling out stars ‘famous for nothing’
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